PRIVATE-LABEL WEB DEVELOPMENT · SINCE 2000

Hey, digital marketers: You market, I build!

Focus on ad spend and leave the website, maintenance, and server stuff to a private-label web developer with 25+ years experience.

You didn't get into marketing to debug a checkout page. So don't.

WHAT I TAKE OFF YOUR PLATE

Focus on what you're good at.
Leave the rest to Crunch42.

01

Websites

Lightning-fast static websites built and optimized. Legacy WordPress websites updated or rescued from malware or obsolescence. On-page SEO/GEO.

02

Integrations

Ad managers, analytics trackers, eCommerce, CRM, ERP, QuickBooks, custom APIs and widgets, all wired together quickly and cleanly.

03

AI

Chatbots, AI agents and workflows, and AI-assisted coding leveraged to solve actual problems, not just look modern.

04

Hosting & Domains

Properly sized hosting that just works, with seamless domain transfers when you switch.

WHY CRUNCH42

Five reasons agencies keep me around:

  1. 01

    Experience

    25+ years handling every aspect of building, launching, maintaining, adding to, and rescuing websites.

  2. 02

    Big Picture Awareness

    It's all about sliding the client's customers further down the sales funnel towards conversion.

  3. 03

    Mental Peace

    Stop worrying about what could go wrong, I've got your back.

  4. 04

    Agility

    One senior developer on AI steroids is faster and more responsive than a layered agency team.

  5. 05

    Fully Private-Label

    Your clients won't know Crunch42 is one of your contractors, even one-on-one on a Zoom.

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Julian Hockings — black-and-white portrait, glasses, dark shirt, calm direct gaze
JULIAN HOCKINGS · DEVELOPER SINCE 2000

THE HUMAN BEHIND THE CURTAIN

Hi, I'm Julian.

I've been a professional web developer since 2000. Hundreds of businesses from one-person shops to mid-size companies have trusted me with their websites. These days I'm a behind-the-scenes tech guy for digital marketers, and I split my time between Middle Tennessee and New Orleans.

I'm also owner and lead programmer of Valued Websites, which builds order-tracking software that real-estate pros around the country depend on daily. So I ship and maintain real web apps, not just tinker.

"Usable beats beautiful, and I combine them."

// EVERY PAGE HAS A JOB
Good information architecture quietly does the selling. Every page should point at one clear next step and load fast enough that nobody leaves before they get there. That's the part I build.

DON'T TAKE MY WORD FOR IT

Proof, from people who've worked with me.

Some client names are kept confidential on request.

WHAT IT COSTS

Priced to scope.

There's no one-size-fits-all number. Most agencies land on one of these three, and I'll tell you which one fits before you commit to anything.

01

Retainer

Monthly

A set amount of hours every month for additions, updates, and maintenance.

02

Per project

Fixed

One scope, one price, agreed in writing before anything starts. Best for builds, rebuilds, and migrations with a clear finish line.

03

Hourly

$95/hour

For one-off fixes, small changes, and anything not worth the overhead of scoping. Billed to the minute.

Not sure which one fits? Send the project over and I can give estimates.

RECENT SAVES

  • Rescued a hacked client site — clean and back online the same day.
  • Cut a slow WordPress site to a one second load with a static rebuild.
  • Migrated a client's whole hosting and domain portfolio with zero downtime.

Tell me what you need built:

Send over the project (or just the headache) and I'll tell you how I'd tackle it. No jargon, no pressure.

Or skip the form and email me directly at julian@crunch42.com